We're HERE!

Maybe it's a pump on raceday. Or perhaps it's a hand getting into a wetsuit. Then there's the advice on swim starts, training methods, nutrition ... The point is: We're here for you.

Triple Sports and many other local retailers support and sponsor local races, provide a local place to check out, try on and ask questions about all the products you need to keep your triathlon or running or biking or swimming fetish going. We live locally, we pay local taxes and you pay local taxes that actually mean something because Triple Sports didn't demand tax concessions from the city before opening the doors. The point is: We're here - you, me, him, her, us.

It is a new age, to be sure. Gone are the days of Mayberry's Gomer Pyle or Floyd the barber, where small-time retail survives because no other options exist. That's great. It's great for consumers (we consume, too, ya know) and, in the end, it's great for local retailers because it keeps all of us from getting complacent about the people that matter to us most - the locals. Yet there are limits and those limits erupt in the form of large chain stores.

To be sure, we're not talking about Wal-Mart or Target (although one wonders for how long). Use your imagination to determine which acronym-as-business-name (among other HUGE online outlets) are catching the triathlon bug. This matters, folks. Or at least it should.

~ Brian